What Is the Best Day to Book a Flight?
Quick Answer
Forget the old Tuesday advice. Current data points to Friday as the cheapest day to book, but the truth is more nuanced than any single day of the week.
The Short Answer
According to Expedia's Air Hacks report, Friday is now the cheapest day to book flights. Domestic fares booked on Friday are about 14% cheaper than Sunday, and international fares are about 8% cheaper. But here's the honest truth: the day of the week you book matters far less than how far in advance you book and whether you're flexible on travel dates.
The Old Tuesday Advice Is Dead
For over a decade, "book on Tuesday" was the go-to flight advice. It made sense at the time. Airlines used to release fare sales on Monday evenings, competitors would match by Tuesday morning, and there was a brief window of lower prices midweek.
That's not how airlines work anymore. Modern fare pricing is managed by sophisticated algorithms that adjust prices multiple times per day based on demand, seat inventory, competitor pricing, and even your search history. There's no weekly cycle of sales being released and matched. Prices move constantly.
The Tuesday myth persists because it's simple and memorable. But data from multiple sources, including Google Flights, Hopper, and Expedia, all confirm that Tuesday no longer holds any special advantage for booking.
What the Current Data Actually Shows
Expedia's report analyzed millions of bookings and found some patterns in daily pricing. Here's the breakdown:
Best Days to Book Domestic Flights
- Cheapest: Friday and Saturday
- Mid-range: Monday through Thursday
- Most expensive: Sunday
Best Days to Book International Flights
- Cheapest: Friday
- Mid-range: Monday through Thursday, Saturday
- Most expensive: Sunday
The likely explanation is simple: fewer people shop for flights on Fridays because they're busy with end-of-week activities. Less shopping means less demand pressure, which keeps prices slightly lower. Sunday is when people sit down to plan trips, driving demand and prices up.
But before you rearrange your schedule to only book on Fridays, keep this in perspective. The difference between the cheapest and most expensive booking days is modest, typically $20 to $40 on a domestic ticket. Compare that to the $130+ you can save by booking in the right advance-purchase window.
Best Day to Book vs. Best Day to Fly
This is the distinction most people miss. When you book and when you fly are two completely different levers, and the day you fly has a much bigger impact on price.
Cheapest Days to Fly
- Tuesday: Consistently the cheapest day to actually travel. Business travelers avoid it, and leisure demand is low.
- Wednesday: Nearly as cheap as Tuesday for the same reasons.
- Saturday: Often cheaper than you'd expect because business travelers don't fly on weekends and many leisure travelers depart Friday or Sunday.
Most Expensive Days to Fly
- Sunday: The most expensive day to fly. Everyone's heading home or starting trips.
- Friday: Late afternoon and evening flights are pricey due to weekend getaway demand and business travelers heading home.
- Monday: Morning flights are expensive because business travelers flood the routes.
Flying on a Tuesday or Wednesday instead of Sunday saves an average of $60 to $100 per ticket, according to Google Flights data. That dwarfs any savings from booking on a specific day of the week.
What Actually Moves the Needle on Price
If you want to save real money, stop obsessing over which day to hit "purchase" and focus on these factors instead:
Advance Purchase Window
This is the single biggest factor. Domestic flights are cheapest when booked 15 to 45 days before departure. International flights hit their price floor 30 to 60 days out. Booking too early or too late costs you significantly more.
Flexibility on Dates
Being able to shift your departure by even one or two days can save $50 to $200. Use Google Flights' calendar view or fare calendar to see daily price variations. A Wednesday departure might be half the price of a Friday departure on the same route.
Flexibility on Airports
If you're near multiple airports, check them all. Flying out of a secondary airport, like Burbank instead of LAX, or Newark instead of JFK, often saves $50 to $150.
Route Competition
Routes with multiple airlines competing tend to have lower fares. A route served by four carriers will generally be cheaper than one served by two. You can't always control this, but it's worth knowing when choosing between nearby airports.
The Smart Strategy
Instead of trying to time the perfect booking day, do this:
- Set up price alerts on Google Flights or Hopper for your route 3 to 6 months before your trip.
- Know what "cheap" looks like for your route. Google Flights tells you whether a fare is low, typical, or high.
- Book when the price is right, regardless of what day it happens to be. A great fare on a Wednesday is better than a mediocre fare on a Friday.
- Use the 24-hour rule. The US DOT requires free cancellation within 24 hours for flights booked at least 7 days out. Book the good price, keep watching, and rebook if it drops.
- Choose cheap travel days. Flying Tuesday or Wednesday saves more than any booking-day trick ever will.
Does the Time of Day You Book Matter?
No. There's no evidence that booking at 2 AM or 6 AM gets you better prices than booking at noon. Airline pricing algorithms don't run on a clock. They respond to demand signals in real time.
Some people swear by clearing their cookies or using incognito mode to avoid "price tracking." Major airlines and booking platforms have repeatedly denied tracking individual users to raise prices. Testing by consumer advocates has found no consistent evidence of this practice. It's one of those myths that sounds plausible but doesn't hold up.
The Bottom Line
If you want a simple rule, Friday is marginally better than Sunday for booking. But the real savings come from booking in the right window (1 to 3 months for domestic, 2 to 8 for international), flying on cheaper days (Tuesday and Wednesday), and using price alerts to catch deals whenever they appear. The day you click "buy" is the least important variable in the equation.
Frequently Asked Questions
Is Tuesday still the best day to book a flight?
No. The Tuesday booking advantage disappeared years ago when airlines switched to algorithm-based dynamic pricing. Current data from Expedia shows Friday is now the cheapest day to book, with domestic fares about 14% lower than Sunday. However, the savings from picking the right booking day are modest compared to booking in the right advance-purchase window.
What day of the week are flights cheapest to fly?
Tuesday and Wednesday are consistently the cheapest days to actually fly. These days see lower demand from both business and leisure travelers, resulting in fares that are $60 to $100 cheaper than Sunday flights on average. Saturday can also be surprisingly affordable.
Does booking at a specific time of day get cheaper flights?
No. There's no evidence that booking at midnight, early morning, or any other specific time results in lower fares. Airline pricing algorithms adjust based on demand and inventory in real time, not on a fixed daily schedule.
Should I clear my cookies before booking a flight?
It's unlikely to make a difference. Major airlines and booking platforms have denied tracking individual users to inflate prices. Consumer testing hasn't found consistent evidence of this practice. Your energy is better spent setting up price alerts and booking in the right advance-purchase window.
Why is Sunday the most expensive day to book flights?
Sunday is when most people sit down to plan and book their trips, creating higher demand pressure. When more people are searching and booking simultaneously, algorithms detect the increased activity and adjust prices upward. Friday sees less booking activity, which likely explains its lower average fares.
Written by Aviation Experts
Aviation Professionals
With decades of combined experience in the aviation industry, our team shares insider knowledge to make your travel experience smoother and less stressful.
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